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📋 Summary

Health Belief Model 🧠💭

PSY408 - Health Psychology

The Health Belief Model 📊

By Becker & Rosenstock - Predicts health behavior!

Four Key Beliefs 💭

  1. Perceived Susceptibility 🎯: "Can it happen to ME?"
  2. Perceived Seriousness 😨: "How BAD would it be?"
  3. Perceived Benefits 😊: "Will the action HELP?"
  4. Perceived Barriers 🚧: "What's stopping me?"

Plus: Cues to Action! ⚠️

  • Reminders that make you think about health!
  • Doctor's advice 👨‍⚕️
  • Media campaigns 📺
  • Friend got sick 👥🤒

Relapse: When Change Fails 😔

  • Lapse 1️⃣: ONE slip-up! (Ate one cookie 🍪)
  • Relapse 📉: Going back to old behavior completely!
  • Abstinence-Violation Effect 💀: "I slipped once, so I might as well give up!" 😭

Health Promotion Programs 🏃📚

School-Based 🏫

  • Teach healthy habits young! 👶

Worksite Wellness 💼

  • Employers help employees be healthy! 🏢💪
  • Occupational Health Psychologists: Experts in workplace health!

Community-Based 🏘️

  • Reach LOTS of people! 👥👥👥

Key Takeaways 🔑

  • Your BELIEFS predict your health behavior! 💭➡️🏃
  • Must feel at risk AND believe action will help! 🎯✅
  • One slip doesn't mean failure! 1️⃣≠📉
  • Programs at school, work, community all help! 🏫💼🏘️